It’s easy to spot new eBay sellers among the millions of professionals just by the quality of their listings. To be sure your listings stand out in a good way, follow these simple rules to help turn your web traffic into successful business.
- Proofread your listings to be sure they’re free of misspellings and typos.
- Steer clear of titles lacking search terms – words such as cute, wow and nice are not terms buyers will search for.
- Avoid colored backgrounds that make it more difficult to read the text on the page.
- Limit the number of type fonts you use to one or two.
- Don’t ignore your “About Me” page, which only 5 percent to 10 percent of sellers actually use, says Terry Gibbs, author of The Auction Revolution.
- Don’t overcharge for shipping; it irritates buyers and reduces the chances of selling your item.
- Don’t ignore PayPal. Buyers want the opportunity to pay electronically; asking for a money order or check makes buyers suspicious.
Filed under: Brand & Product Awareness, Business, Entrepreneurship, Internet, Web, Web Entrepreneurs, business growth, ebay, ebay listings, ebay sellers, entrepreneurs, new business, new markets, sales, selling, small business